Email Marketing
Feel Like You’re Sending Emails into the Digital Void?
Email marketing is one of the most powerful forms of digital marketing available. But to reap its full range of benefits, you must master the delicate art of sending the right message to the right people at the right time (which is formally known as drip marketing, but we digress). Otherwise, you risk having your contacts ignore your communications or unsubscribing from your email list altogether.
So how do you convince a new subscriber to become a loyal customer? Fret not; EVOLVE is here to help.
The Best Email Marketing Service
For driving user engagement
Delight your customers and keep them coming back with EVOLVE’s Email Marketing Service. We leverage analytics, automation, and email marketing best practices to help you sustain user interest and encourage engagement at every stage of the marketing funnel.
Email Marketing
With our service, you can:
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Gain a deeper understanding of your customers
Through email automation platforms like MailChimp, we track and measure user activity such as open rates, click-through rates, and downloads. These insights can be used to build more accurate customer profiles, send targeted content, and iterate your email marketing strategy as needed.
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Provide personalized experiences
Unlike other marketing channels, email is a direct, personal line of communication to your audience. It’s suitable for distributing personalized content like welcome and thank you emails, special offers, and relevant resources to ensure you’re sustaining individual interest and sending relevant calls to action.
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Offer clarity and value to your audience
Clarity is essential to building trust. Which helps build a positive rapport with your brand.
Tailored to where your customers are in the buyer’s journey. Each piece of content should be created with the intent of targeting specific kind of audience.
How We Set Up Your Email Marketing for Success
Audience Segmentation
First, we segment your email list into different categories to prepare your audience for targeted campaigns. We place each contact into a sub-audience based on the type of web content they showed interest in and the frequency of their engagement.
Content Creation
We produce compelling content that gets your audience to take that desired action, whether it’s to read a new blog post, download a lead magnet, submitting a contact form, or other.
Automation
We align your business goals with an automated sequence of emails positioned to dispel doubt, provide clarity, and drive conversions. We pinpoint the right cadence for content distribution, and it’s time to hit send!
Analysis + Improvements
After your emails go out, we break down your campaign data into easy-to-understand insights for your reports. We use the gathered data to strengthen future campaigns.
Build Enduring Relationships for Lasting Business
Convert potential buyers into long-term customers who love and advocate for your brand. Contact EVOLVE today to get started.
